How can a product be rebranded to increase its sales
- Thread starter cherry123
- Start date
I think rebranding comes in different forms. You may have the same thing in the package but you can just change the Nylon or whatever it is that you're use packing it so that it'll look more attractive and even add a little quantity so that people will want to benefit from the promo
If you change the packs and labels alone and people later discover that it is the same contents, it won't take them much to reverse their demands for such commodity.
- Thread starter
- #8
But rebranding Is for the good of the product. it would add more value to the business for more sales.
The decline in sales can be caused by several factors such as poor quality products, prices that are too expensive, etc. While the rebranding was carried out due to a change in owner, market analysis and company merger. So the re-branding function is to change market/consumer perceptions, and expand market reach which will automatically increase sales.
Packaging can help boost sales but need to be done properly. A vibrant and beautiful packaging is always attractive to customers. People spend their money on things that appeal to their senses .
- Thread starter
- #13
Definitely so this is why rebranding is very good just do what Will work for you.
- Thread starter
- #15
Exactly, that' was the whole essence to be able to make sales by luring customers with their rebranding
