How to Improve SEO By Analyzing Your Website Traffic and Engagement

Analyzing your website traffic will help you identify the most popular content on your website and your visitors' behavior. When you can analyze the website analytics, you will also be able to see the areas for improvement. If your visitors like a certain type of content, you can create more content on that niche. If you have more visitors coming from a certain location, you can market your website to the people in that location.

There's so much I have to learn about blogging. I used the free version of WordPress and it was easy to see which articles were performing well.

Analyzing website traffic sources, volumes over time, landing/exit pages and on-site engagements like scroll depth reveals optimization areas. Prioritize pages attracting traffic but showing high bounce rates. Upgrade content, site speed, media and calls-to-action there first. Repeat for other underperforming categories and pages flagged by analytics. Let data guide SEO decisions and document impact through key metrics.

If you analyze traffic through tools like Google Analytics, you will see your traffic location and the content that brings most traffic. You can focus on creating similar content. You need to focus on your successful content.