You don't need to be afraid about negative reviews my friend, for they can also be a valuable learning tool for you too. All need is to take the time to respond thoughtfully and address the customer's concerns very quickly too.
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You are so right. If the problem is the same with the other feedbacks, we really need to check out the root cause of it.You can ignore a couple of negative reviews but if the negative reviews are too much, you need to see where the actual problem is