What is Your USP?

USP or unique selling proposition is a distinctive feature of your business that sets your business apart from your competitors. USP can be related to the product and services you are selling, or something related to price, features, and target customers for your products and services. Your business will get a strong identity when it has an USP. USP also helps in generating sales and growth.

Does your business have an USP? What is it?

My unique selling proposition is that I produce poultry products that are devoid of synthetic chemicals. I sell 100% organic poultry.