While running a business, there are times a client or customer might ask for a refund, this could due to various reasons such as not getting quality services or damaged products. There have been cases where customers today now ask for refund the moment they are not satisfied with a particular service or product. After receiving and making use of the product or services, they ask for refund and in other to please and make these customers happy, most business owners gives them their refund, while they end up make losses. When is the ideal time or situation to actually give out refunds?