It does not matter what you are designing, your designs should be visually appealing, more specifically, your design should tell a visual story. If you are designing an ad, your ad needs to tell a story about the product, if you are designing a mobile application, your design should be able to sell a tell story through visuals. Visual storytelling is even more important in web design.
Importance of Visual Story Telling
- Thread starter nomad
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This is why it is important for your Design to tally will what you are advertising because it will not make sense for it to be advertising shawarma and your adverts will make it look like you are advertising alcohol
Impactful visuals spark emotion and interest while efficiently communicating messages. Strategic visual storytelling through compelling photography, infographics, illustrations, videos, and presentations makes concepts more memorable, understandable, and shareable, driving up content engagement and conversion rates when aligned to audience interests.
Yes. Your visual story should align with the product or service you provide. It should stir emotions and effectively engage your target audience.
