When naming a business after your product or service, it is important to keep the name simple, relevant, and memorable. Consider the type of product or service you are offering and how it will be received by potential customers. Brainstorm a list of possible names, then narrow it down to something that is easy to say and remember. In addition, research the names to ensure they are not already in use. You may also want to consider registering the name as a trademark to protect your business.