Caching is a great way to improve website performance, and there are a number of different strategies you can use to take advantage of it. The most basic strategy is to cache static content like images and videos, as well as frequently-accessed dynamic content like database queries. You can also use caching plugins to store commonly-used pieces of code, like HTML and JavaScript, which can help reduce server load. Additionally, you can look into CDNs and caching services to further improve your website's loading times. I hope this helps point you in the right direction!