Increasing your customer base can be a daunting task, but there are several ways to achieve this goal. Start by identifying the target market you want to reach, then create a marketing plan that focuses on those customers. Consider creating a website or social media presence to increase your reach, and think about running promotions or offering discounts to boost sales. Networking with other businesses and word-of-mouth can also be effective. Ultimately, the key is to engage customers on multiple platforms and provide value to build a loyal customer base.