How to use gendered branding to expand a business

cherry123

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Gendered branding is about having different product with the same usefulness for males and females under the same company. Some companies know this and have adopted by creating a separate line of products specifically marketed toward men or women.

This is to say that a company can expand their business by producing a type of product but are different for both the male and females buyers. This will make thr company to earn additional revenue on a similar or identical item. You would be having more products as you can expand your business this way.
 
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