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This is true. It will help to convince parents about the goodness of the product. It helps people or company to sell well.A celebrity parent, pediatrician, or influencer with a large following and a positive reputation in the parenting community would be ideal to endorse baby products.
Who do you think is ideal to endorse baby products?
This is why a lot of people are doing everything that is either positive or negative just to grow their online popularity in order for them to become influencers in the business industry.Definitely, any influencer, or parenting expert with a large following that is good with promoting family-friendly products will have genuine connection to the target audience to make sales for the company.
I've seen a lot of girls that post their nude pictures online so that they will grow their popularity and after that, they will bag endorsements to work as influencer for some product or brand. I keep wondering why those companies pick those people that grow their popularity with a negative influence...?Yeah I noticed same too. I know companies that want to use any influencer must make sure one had a long or large following. Well we can blame them for doing that
It's why they choose influencers in the beginning because they are a very big marketing tool for any kind of products and services as they have a huge audience to influence with their popularity.Yes its a good idea, also your target audience at the moment is the parents and not the babies cause they are at the age where they can't really choose for themselves. If you can advertise your products in a way to closely relate to what they are going through on a daily basis, i am pretty sure you can attract them.