Lifestyle Marketing

[nomad]

Lifestyle marketing is a marketing method where instead of directly advertising the product, businesses will try to promote a certain kind of lifestyle associated with the product. The perfect example can be seen in the marketing campaigns for Apple products. INstead of saying anything about their product, they promote a posh lifestyle. The same goes for the brands like RedBull, Nike, Coca-Cola, etc. Successful lifestyle marketing helps to create successful brands and generate sale.

 

[eldavis]

This method of advertising actually kind of make sense. Cause in this way they would simply be targeting a particular set of people by giving them what they are already used to.

 

[Bisolami]

This method of advertising actually kind of make sense. Cause in this way they would simply be targeting a particular set of people by giving them what they are already used to.

It really makes sense and people will be able to believe you because the usage of that product is part of your lifestyle already so it will not be very hard for you to advertise.