Social Proof in Advertising and Marketing

[nomad]

When you see people on social platforms talking positively about certain products and services wouldn't you be interested in that products and services. Positive remarks about products and services on social media are usually defined as social media. As a business owner and also marketer, how do you leverage social proof and testimonials on public platforms to influence consumer behavior?

 

[Rubz]

Social proof is very important in advertising and marketing. There are a lot of products that i have bought personally because i saw good reviews about them on social media platforms.