Pop culture has a significant impact on clothing investments, as fashion trends are often heavily influenced by popular movies, TV shows, and music. Investors can benefit from the popularity of a trend by making an investment in the associated clothing brand when a celebrity adopts a certain look or style. For instance, the popularity of the '80s fashion trend that was featured in the successful Netflix series "Stranger Things" coincided with a rise in demand for vintage clothing and accessories. As a result, in order to make wise investment selections, investors must stay current with current pop culture trends and understand how they affect the garment sector.