Agro tourism and sustainable tourism offer a unique opportunity for investors to support local economies, promote sustainable agriculture, and preserve cultural heritage. By investing in agro-tourism, investors can support small scale farmers and rural communities while providing visitors with an authentic experience of local food and culture. Conversely, sustainable tourism places a strong emphasis on social and environmental responsibility, encouraging conservation and limiting adverse effects on nearby communities. For investors wishing to promote responsible tourism and support sustainable development in rural regions, investment in agro-tourism and sustainable tourism is a potential alternative given the rising demand for eco-friendly travel experiences.