One sign that shows your business is growing is not only when it has regular customers, it is also when there are also new customers coming in as well. One common strategy to get new customers to your business is through the old ones. Customer satisfaction plays a very important role in this. Once you are able to satisfy your customers they would refer others to the business as well.
Targeting new customers through the old ones.
- Thread starter eldavis
- Start date
Referrals is the bane of any business that would grow in customer base. One satisfied customer has the potential to bring 10 more customers. The deal is to make sure that your customers are always satisfied at all times.
There are many businesses and companies out there that have a referral program. They would offer you exclusive products and discounts if you could bring new customers. This is a common marketing method that benefits all the people.
Humans thrive on the opinions of others. We want to join an earning site, we would have to read the reviews from other users. That is the power of established happy customers in gaining new customers.
Word of mouth marketing is an important avenue to ensuring the sustainability of any business. If it treats its existing customers cordially by providing excellent quality services and goods and demonstrating respect to the clients, a business would trigger word of mouth marketing, thus ensuring it consistently draws in new customers.
Yes, having new customers enable a business to grow. You have to provide quality products and excellent customer service to keep your customers happy. These customers will recommend your shop to their acquaintances. Word of mouth is important in business.
This is so true when it comes to business, targeting new customers with the use of the satisfaction of the old ones is what happens most of the the time and with more customers coming to patronize your business, the high rate if it succeeding and being a hit.
What you describe is the result of word of mouth advertising, this advertising is very effective and inexpensive. But getting it is not easy, you have to be able to make sure whether the customer is satisfied with your service.
- Thread starter
- #10
Exactly, it is extremely effective, but the only way you can achieve this is only when the customers themselves are satisfied, you would not need to force or ask them, they would simply do it on their own.
True, if they are satisfied with our service, they will voluntarily do word of mouth advertising of their own accord. We do not need to pay for their advertising services, so we can save money.
- Thread starter
- #13
True, most times before buying anything both online and offline, what i normally do is to go through the reviews of others, if they are okay with me then i go ahead. Even to the point of downloading movies these days, i go for reviews first.
The ability for a business organization to satisfy it's established customers has a bearing if it would have new customers. The old customers would tell their friends, neighbors and relatives about the business and encourage them to patronize.
- Thread starter
- #15
Very true, which is why how we treat our old customers matters a lot. Most business owners dont really care, they feel they can easily get new ones or if they loose a customer there are others there so it does not affect them in any way.
There is a tendency to want to devalue old customers because you are familiar with them but that is very wrong. If there are customers that should be held most in high esteem, it should be those customers that have patronized you for years.
