A new and growing business can use a celebrity that is not yet A list but very close to being A list. They can afford those ones.
Celebrities as marketers
- Thread starter eldavis
- Start date
They have influence that is why they are paid large amount of money in order to advertise products.
New business can use celebrities to market their products depending on how financially stable the business is and the kind of product they want to market to people through celebrities
A lot of business people are using that strategy because it actually gives them the needed result. Using celebrities to promote your products is very effective.
Using the celebrities as marketers is extremely important for business growth.
When celebrities are called to do the marketing, this form of marketing can be called influencer marketing. This involves the promotion of the products by the most influential people by doing a thing called brand endorsement.
it is very effective but some businesses cannot be able to afford it. So they simply look for alternatives.
Using the celebrities as marketers is a very good way to carry out marketing program.
