There are people having sex appeal and they got many friends and even suitors for ladies and admirers for boys. There are no good-looking guys who have sex appeal and many like to make friends with him so also for the girls. I was told I have sex appeal the reason why I got many clients in nonlife insurance hehe. What about business? Is it important to apply this appeal to clients to have permanent customers or buyers? What makes a particular business appealing to the eyes of consumers?
It was found that people remember ads with a kind of appeal more than those without. That effect won't affect the product. According to Reichert et al. (2001) identified sex appeal as serving important roles in advertising including grabbing attention, augmenting recognition, bolstering brand image, increasing the receiver's interest in processing the ad, enhancing persuasion, and evoking emotional responses. I agree with this because I am so eager to buy products endorsed by someone appealing to my eyes. What about you?
It was found that people remember ads with a kind of appeal more than those without. That effect won't affect the product. According to Reichert et al. (2001) identified sex appeal as serving important roles in advertising including grabbing attention, augmenting recognition, bolstering brand image, increasing the receiver's interest in processing the ad, enhancing persuasion, and evoking emotional responses. I agree with this because I am so eager to buy products endorsed by someone appealing to my eyes. What about you?