SEO Vs. SMO

[nomad]

SEO refers to the strategies implemented on websites and web content in the hope to improve ranking on search engine result pages. SMO refers to the strategies implemented while sharing content on social media in the hope to get better traction such as engagements, link visits, share, etc. Just like SEO, SMO also helps in web ranking as SMO builds social signals.

 

[Rubz]

It is true that both SEO and SMO helps in web ranking but SEO focuses on optimizing a website to improve it's search engine ranking while SMO focuses on promoting a website on social media platforms.