Social proof as a sales strategy.

IB D

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Social proof is a sales strategy that leverages the endorsement of others to persuade potential customers. This can take the form of testimonials, social media reviews, expert recommendations, or peer endorsements. The idea is that people are more likely to purchase a product or service if they see others have already done so and are happy with their experience.
 
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Bisolami

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Social proof is a sales strategy that leverages the endorsement of others to persuade potential customers. This can take the form of testimonials, social media reviews, expert recommendations, or peer endorsements. The idea is that people are more likely to purchase a product or service if they see others have already done so and are happy with their experience.
A lot of people will never regret the fact that they always advertise their products on social media because a lot of people will buy it
 

Golden9

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It's highly unlikely that a close friend will lie to you because it can ruin your relationship, but a stranger online cam do it for money. That's the power of social proof.
 

Magnus2022

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A lot of online testimonials is doubtful though a lot of people still fell for it. I will never use testimonial i use to see on most landing page as proof of legitimacy. Online reviews is more likely to be trusted.
 

eldavis

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A lot of companies and sites make use of this, it has a lot of positive effect but the down side to this is that some companies can still pay people to do these reviews and testimonials.
 

Bisolami

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A lot of companies and sites make use of this, it has a lot of positive effect but the down side to this is that some companies can still pay people to do these reviews and testimonials.
I think a lot of us will prefer platforms that will pay us to write reviews but we have to make research about the websites that we will write reviews on.
 

Shavkat

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I think the theme serves its purpose. It is a venue where people can find valuable or essential information about sales strategies. They can use these things to be successful in their business endeavour.
 

nomad

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Your products and businesses cannot generate social proof unless you have been selling good quality products. Therefore, the focus should be always on delivering good products and hoping that there will be social proof.
 

Reedex

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If you can get one or two friends on social media platform to help you attest to the quality of your product for proper marketing campaign.
 

IB D

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Humans are social beings and there are chances that if someone you trusts tells you something is good, you would likely patronize the same dealer.
 

Stardom22

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Of course yes. Most people would like to buy items that have already penetrated in the market and that they are being used and the users have positive reviews about them.
 

IB D

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That's why businesses don't joke with reviews. One good positive review of a business does so much to the patronage level of the business.
 

IB D

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I think that it is all about posting proof of payment of such company or proof of good quality from such company on social media.
This is also part of social proof and this method is mostly done with online businesses to convince others to take part in the business.
 
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