The impact of social media on brand reputation

[Shavkat]

Branding is very important in any business because the way you make your brand look like to other people and the way you protect your brand is very important for your business growth

I could agree with you more. I am sure that branding of products or even services can make a big difference in social media (socmed). It can be shared unlimited without any inhibitions.

 

[kirubel]

Social media have both positive and negative impacts on brandings and business, the positive impact is that we can advertise our brand easily and we can reach to the customers so easily and festally, but the negative impacts of social medias are there are face brand advertisements, and some peoples can spread some negative news about our brands and we can lose customers and money.

 

[You]

Brands have an opportunity to shape their reputation through social media and to interact directly with their customers, but at the same time, they are exposed to public scrutiny by social media. A single negative experience, if allowed to go viral, can cause a huge dent in the credibility of the brand and therefore brands must take care to monitor social chatter and fix any problem before it gets blown out of proportion.