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When you pay everyone that refers another customer, you might run broke. Unless the pay is very marginal. It shouldn't be a huge amount.I think it is a good way to encourage others to buy more in your company. It is a form of marketing strategy as word-of-mouth.
It sounds like giving commissions to these people. There is nothing wrong if the business has this scheme. It was like having a referral fee virtually. It would be great if we can do this to our businesses.That is best to give something in return to the customer who brings another customer, It could also be a small commission if that is part of the business planning.
If not commission we can give them something from our business as token for their loyalty and dedication to our business. They're the source of our profit.It sounds like giving commissions to these people. There is nothing wrong if the business has this scheme. It was like having a referral fee virtually. It would be great if we can do this to our businesses.